CASE STUDIES
Case study: Retail Marketplace
Challenge:
The company wanted to increase the number of accounts and launch subscription based products.
The main challenges we identified were;
- Legacy sales systems struggled with order flow
- Customers were not able to self-register
- Unable to offer seller packages based on usage
- Limited billing tools resulting in manual processes
Solution:
The marketplace engaged Trigg Digital to design and implement solutions across billing and order flow to streamline processes and increase account penetration.
Our solution:
- Build and rollout an advanced Salesforce Sales Cloud solution to improve order flow
- Integrated account analytics, allowing segmentation of the account base to offer usage-based and subscription models
- Deployed Salesforce Community Cloud, creating self-registration and a community portal to engage the long-tail
- Automated SOX finance and IT audit processes with 3rd party apps and streamlined end-end billing
processes
The marketplace team also decided to take advantage of Salesforce’s integrated analytics, building the foundation for the future of the business.
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Result:
The marketplace has seen a direct impact on business metrics with increases in user adoption, product penetration and long tail engagement.
The finance team has seen efficiencies and reductions in cost due to manual processes that were heavily reliant on people and the retirement of legacy on-premise systems.
But most importantly, they are set up with a scalable community portal for the future.
Please get in touch, our team of experts are here to help.
Contact us on +44 203 239 8492, say hello@triggidigital.com or complete the enquiry form below.