INSIGHTS NEWS

Lit Fibre Partners with Trigg Digital to Transform Customer Service with Salesforce Agentforce

By Steve Paul 3 April 2025 2 min read

We’re proud to announce that we have joined forces with Lit Fibre, one of the UK’s fastest-growing full-fibre broadband providers, delivering ultra-reliable and lightning-fast internet to homes and businesses, to maximise operational efficiency and empower their customer service agents with Salesforce Agentforce! 🎉

Our partnership is focused on three key pillars:

😊 Improving the customer renewal experience
📦 Streamlining order management for faster and more efficient turnaround times
🌟 Empowering employees to achieve service excellence

As a Salesforce Summit Partner, Trigg Digital brings deep experience in customer service transformation, agent enablement, and operational optimisation. For Lit Fibre, we will deliver:

  • Strategic design of Agentforce-led service journeys
  • Scalable service and operational architecture
  • Adoption-focused implementation that drives real business outcomes

The result is not just a system deployment, but a platform that evolves with the business.

Tom Williams, CEO of Lit Fibre, shared: Our partnership with Trigg and the implementation of Salesforce’s Agentforce is a game-changer for our business. It allows us to elevate our customer experience by empowering customer service agents while improving operational efficiency. Together, we’re setting the stage for sustainable growth.”

With Salesforce Agentforce at the core of its service strategy, Lit Fibre is well positioned to continue its growth while maintaining the high-quality experiences customers expect from a modern broadband provider.

This partnership marks the beginning of a long-term journey—one focused on smarter service, empowered teams, and customer experiences built to scale.

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About the author Steve Paul

Steve brings over 20 years of experience advising and building at the intersection of business and enterprise technology, helping organisations design operating models that translate Data, CRM and AI into measurable outcomes.

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