Claude Code and AI tools make building a CRM faster than ever. But moving from prototype to production-grade system is a very different problem — and one many organisations underestimate.
Looking for ways of making your marketing team as efficient as possible in 2023? Keep reading for our top 5 tips
What is a retail media network (RMN), what are the drivers of retail media ad spend and what are the potential outcomes of a successful RMN?
What is a retail media network (RMN), what are the drivers of retail media ad spend and what are the potential outcomes of a successful RMN?
Despite being one of the most talked-about channels in marketing right now, the true potential that the metaverse could hold for marketers and advertisers is not yet entirely clear. But one thing is for sure: the metaverse will hold a firm place in the future of marketing.
What is Salesforce Genie and what can it actually do for sales, marketing and customer service professionals? Find out…
We know that trawling through Salesforce’s release documents is nobody’s idea of fun, so we’ve pulled out our favourites from the latest release to help you stay on top of this season’s updates without reading till your eyes go square…
With the announcement of Salesforce’s new Genie platform, CDPs and real-time data activation are back in the spotlight. In today’s blog, we explore the real value of activating data in real-time.
What if we told you that you could bring all the features of Salesforce and Shopify together to provide a single view of your customer’s eCommerce journey? Well, you can!
Hear from the marketing experts at Trigg on how to run display ad campaigns that actually convert!