Posts tagged "Platform"

Abstract illustration of AI conversation intelligence transforming customer conversations into connected sales, service and customer success actions.

Your Conversation Intelligence Knows What’s Wrong. Why Isn’t Anything Happening?

November 9th, 2026 Posted by AI, Agents & Automation 0 thoughts on “Your Conversation Intelligence Knows What’s Wrong. Why Isn’t Anything Happening?”

Your AI hears what customers are saying. But is your business acting on it? Discover how conversation intelligence turns customer insights into measurable business outcomes.

AIforce platform above data, use case, governance and adoption foundations, illustrating organisational AI readiness

AIforce at Dreamforce: The Platform Has Evolved. The Fundamentals Haven’t.

September 24th, 2026 Posted by AI, Agents & Automation 0 thoughts on “AIforce at Dreamforce: The Platform Has Evolved. The Fundamentals Haven’t.”

Salesforce’s AI strategy is evolving fast. Here’s what actually separates the organisations that turn new AI capability into measurable value from those still waiting for the technology to do the work for them.

Abstract Trigg Digital graphic illustrating The Hidden Cost of DIY CRM: Why Fast Isn't the Same as Ready for Scale.

The Hidden Cost of DIY CRM: Why Fast Isn’t the Same as Ready for Scale

August 17th, 2026 Posted by AI, Agents & Automation 0 thoughts on “The Hidden Cost of DIY CRM: Why Fast Isn’t the Same as Ready for Scale”

Claude Code and AI tools make building a CRM faster than ever. But moving from prototype to production-grade system is a very different problem — and one many organisations underestimate.

AI-powered CRM dashboard illustrating connected data, intelligent agents, automation and business growth.

Top 5 AI CRM Trends That Matter in 2026

August 11th, 2026 Posted by AI, Agents & Automation 0 thoughts on “Top 5 AI CRM Trends That Matter in 2026”

Forget the hype. Here’s what’s actually moving the needle for organisations that are getting real value from AI in their CRM stack.

Illustration showing an Agentforce project moving into scalable business operations

The Coworker Shift: Moving Agentforce from Project to Operations

August 7th, 2026 Posted by AI, Agents & Automation 0 thoughts on “The Coworker Shift: Moving Agentforce from Project to Operations”

Embedded AI in every interface sounds simple. Making it work operationally—without stalling your adoption—requires a different approach.

#TriggThoughtLeaders – Stuart Lotherington, MD at SBR Consulting

March 28th, 2023 Posted by Events & Webinars, Media 0 thoughts on “#TriggThoughtLeaders – Stuart Lotherington, MD at SBR Consulting”

We sat down with Stuart Lotherington, MD at SBR Consulting, to talk through his experience building a consulting business from the ground up.

#TriggThoughtLeaders – Russell Horton, CEO at FluidOne

February 21st, 2023 Posted by Events & Webinars, Media 0 thoughts on “#TriggThoughtLeaders – Russell Horton, CEO at FluidOne”

We sat down with FluidOne CEO Russell Howard to talk through his experiences of leadership and building a business in the telecomms industry.

The Salesforce Genie bunny waving their magic wand

How Salesforce Genie Will Change The Face Of Media

January 18th, 2023 Posted by Insights, Media, Retail 0 thoughts on “How Salesforce Genie Will Change The Face Of Media”

Salesforce’s new real-time CRM, Salesforce Genie, could revolutionise the industry

#TriggThoughtLeaders – Nadia Pace, International Business Mentor

January 9th, 2023 Posted by Events & Webinars, Media 0 thoughts on “#TriggThoughtLeaders – Nadia Pace, International Business Mentor”

Our Founder and CEO Steven Paul sat down with International Business Mentor, Nadia Pace, to talk about her career to date and to delve into her wealth of experience in business, leadership and internationalisation. 

A person typing on a laptop with cogs with various symbols around it. The cogs include symbols such as an increasing bar chart, two hands shaking, a lightbulb, a group of people, a jigsaw and a magnifying glass

3 Ways To Hit The Ground Running In 2023 – Ops Edition

December 15th, 2022 Posted by Insights, Media, Retail 0 thoughts on “3 Ways To Hit The Ground Running In 2023 – Ops Edition”

Want to kickstart your business in 2023? Read on for our 3 tips for ops teams.