Three blue and aqua light pathways converge across a dark glass boardroom table, representing trusted data, governed execution and measurable AI business outcomes.

Beyond the Model: Turning Salesforce AI into Business Value

July 20th, 2026 Posted by Dejon Yeoman AI, Agents & Automation 0 thoughts on “Beyond the Model: Turning Salesforce AI into Business Value”

AI investment is coming under greater scrutiny. We explore how Claude, Salesforce and a disciplined delivery approach can turn AI capability into measurable business value.

Tags: AI Governance, AI model selection, AI Readiness, AI Strategy, Anthropic Claude, business value, Enterprise AI, Salesforce AI

Salesforce Genie: What Does It Actually Do?

October 18th, 2022 Posted by Steve Paul Insights, Marketing & Personalisation, News, Revenue Transformation 0 thoughts on “Salesforce Genie: What Does It Actually Do?”

What is Salesforce Genie and what can it actually do for sales, marketing and customer service professionals? Find out…

Tags: advertising, Automation, business value, Customer Satisfaction, customer services, data, data analysis, Developers, Development, genie, marketer, marketers, Marketing, Marketing Automation, Marketing Cloud, Partner, Platform, professional development, Release, release notes, sales, Sales Cloud, Salesforce, salesforce genie, Salesforce Partners, salesforce release, service, Service Cloud, services, technology

Salesforce Marketing Cloud Winter 23 Release Notes: What You Need To Know

September 29th, 2022 Posted by Billy Liddle Insights, Marketing & Personalisation, News 0 thoughts on “Salesforce Marketing Cloud Winter 23 Release Notes: What You Need To Know”

We know that trawling through Salesforce’s release documents is nobody’s idea of fun, so we’ve pulled out our favourites from the latest release to help you stay on top of this season’s updates without reading till your eyes go square…

Tags: advertising, Automation, business value, Customer Satisfaction, data, data analysis, Developers, Development, marketer, marketers, Marketing, Marketing Automation, Marketing Cloud, Partner, Partner Program, Platform, professional development, Release, release notes, Sales Cloud, Salesforce, Salesforce Partners, salesforce release, Service Cloud, technology

Posts tagged "business value"

Beyond the Model: Turning Salesforce AI into Business Value

Salesforce Genie: What Does It Actually Do?

Salesforce Marketing Cloud Winter 23 Release Notes: What You Need To Know

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