37 prebuilt Salesforce skills inside Claude move the conversation from “what can AI do in CRM?” to a more useful question: which parts of the sales operating rhythm should AI improve first?

Check out this week’s blog for 3 steps to building a CRM centre of excellence…

Check out this week’s blog for 3 steps to building a CRM centre of excellence…

In today’s blog, we’re looking at how the process used can impact the success of a Salesforce project, focusing on the four most common ways that problems with your processes can cause the implementation to fail.